Owning a small business ourselves, we know just how important building good brand identity is. It’s the foundation of your business. Don’t entrust it to just anyone.
The Village Feast wordmark
The Village Food group hosts an annual neighborhood meal called The Village Feast. During 2018 The Village Feast was slated to feed 500 residents, business owners and employees, and local notable community members, and therefore need to clarify their public image to help solicit donations from Cleveland's corporations.
A word mark was developed to be used on letterheads, fliers, door hangers, footer graphics, and shareable web infographics so that neighborhood coordinators could promote the event across print and web platforms.
Brilliant Behaviors logo
Company Goods logo
Designed for a local group of makers, the Company Goods logo features a wordmark built around the idea of many people coming together to become something greater than their singular selves.
It was important to the makers at Company Goods that their logo was minimal and adaptive, as it needed to be cohesive with the products of six different vendors.
The &MADE was designed for The DIME Store, a brick-and-mortar store specializing in handmade items created by the locals of Denton, Texas.
The &MADE brand features products made during collaborations between two or more of the store's makers. The logotype uses the store's existing color scheme, and draws upon the idea of a "fill-in-the-blank" form, as in "Made by __________ & __________"
Tree Your Block
A branch of Keep Texas Beautiful, Keep Denton Beautiful, created the Tree Your Block initiative in 2016. Tree Your Block is a neighborhood-based tree giveaway program that targets Denton neighborhoods with lower-than-average tree canopy cover. Through this program, KDB works directly with neighborhood volunteers and residents to host a one-day tree giveaway event at a convenient location right in their very own neighborhood.
Using their preexisting identity system as a foundation for color and type choices, Triple Threat Press developed a program wordmark, letterhead, flier, door hanger, footer graphic, and shareable web infographic that were all provided to neighborhood coordinators.
Mad World Records business cards
Our friends at Mad World Records were in need of some business cards and they had a bunch of old album covers that were destined for the trash. So we decided to cut them up and print their information on the back of them!
Velo Republic logo
Velo Republic, a mountain bike store and repair shop in Denton, Texas, needed a logo. They were wary of using the typical imagery often found in bike shop logos: gears, wheels, and spokes.
The multi-use wordmark that resulted emulates the colors and shapes of 1950’s American service station signs. To tie things back in to biking culture, the overall diamond shape references the negative space between a bike’s crossbar and downtube, and the bottom panel’s stripe pattern is created by repeated bicycle chain images.
This logo is featured on Velo Republic’s exterior sign, biking jerseys, stickers, and head badges.
Atomic Kong Postcard
We’ve had the opportunity to work with the folks at Atomic Candy on several ad and product packaging designs. One of our favorites was this “King Kong takes Denton” postcard. The design started out as an ad for the 2015 35Denton music festival program. After the positive response, we decided that the full postcard version was a must.